It is free to report a review using Google’s built-in reporting system. However, these reports are often unsuccessful, especially when compared to the success rates of a reputation management company, which can help with the review removal process and significantly improve your chance of getting the review removed. Generally, removal services cost between $600 and $1,000 per review, but may be higher or lower depending on the contents of the review.
Table of Contents
Free Methods for Reporting Google Reviews
If you believe a review is fake or otherwise violates Google’s content policies (outlined below), it’s generally recommended to file a report using their standard reporting tool. Between the initial report and escalating the review removal request, this process can take upwards of 2 weeks.
To start a report, just right click the 3 dots next to the review, and then select the most relevant option.

For more information, see how to report and escalate Google reviews for removal.
Note: It’s also important to provide a professional response that addresses the reviewer’s concern and offers a solution, which can prompt the reviewer to edit their review or balance negative feedback
Price of 3rd-Party Google Review Removal Service Providers
There are several companies that provide Google review removal services, which often vary in cost based on the contents of the review, the company’s success rate, and how long it takes them to remove the review. Most reputation management companies that provide review removal services offer a free quote that will allow you to better understand the exact costs associated with the review(s) you wish to remove.
Hiring an Attorney to Remove Google Reviews
If all else fails, you may choose to consider hiring an attorney to file a court order to have the review(s) removed. Generally, this is quite costly and often unnecessary due to high success rates of 3rd-party providers of review removal services. You may report reviews Google’s legal reporting option.